The past three days have been particularly interesting because we had the privilege of going to four different businesses to learn about how their companies function. This was a great experience and very educational. First we went to PricewaterhouseCoopers, which I enjoyed the most being that I am an accounting major. At PwC I learned a lot about their company both nationally and in India. Although it was great to learn about the Indian practices, it was more beneficial for me to learn the basics of their company since I have never networked with them before. I learned that PwC is divided into three lines of services: advisory, tax and regulation, and assurance. Advisory is broken into internal audit, consulting, government reforms and infrastructure development, and financial advisory services. Tax and regulatory deals with transfer pricing, indirect taxes, and mergers and acquisitions. Indirect taxes is particularly important in India because many companies set up in India therefore they must know the regulatory laws of the country. Lastly, assurance, also known as audit, works on systems and process audit, statutory audit, tax audit, etc. This is the field that I am interested in working in. Also, PwC initially started as strictly and Assurance Company. Next we learned about the five levels within the firm: associate director, senior mgr/managing con, manager/principal con, assistant manager/senior consultant, and associate/consultant. After this presentation, a man named Vishal who is part of the IT destination spoke to us about e-Governance. E-Governance is about making the government more efficient. Vishal spoke about how India is a trillion dollar economy with GDP growing over 9%. BRIC reports say that by 2032 India’s economy will be the third largest. India is also the world leader in global outsourcing. India’s demographic consists of 80% of the population being under 45, and contains 25% of the world’s people who are under 25. Trade is growing at a rate of 13%. India’s IT industry is the fastest growing sector in India (over 20%). India is also the fastest IT spender in Asia markets and has potential to be top 3 globally. All of this may seem like random facts about the country, but I found it to be particularly important in relation to the main focus of this course. After this, Vishal moved on to explain e-Government in greater depth. He explained that all services throughout all stages of life are covered by e-government. An example of this is when a child is born he/she needs a birth certificate. Benefits of e-Government include, but are not limited to, improving services, enhancing citizen participation, and enhancing opportunities. Challenges of e-Government include the attitude of the government departments, resistance to reengineering processes, lack of IT literacy, under use of infrastructure, budgeting constraints, etc. Vishal believes that in order for a company to be successful it is vital that an individual takes responsibility rather than passing it on.
After PwC we went to Dunnhumby. This was interesting for me because it is a company that I never heard of before, and then I had the privilege of sitting in one of their global offices. This company is broken down into five large groups, with four of them focusing on analysis. Their purpose is to help retailers with pricing and promotions. Dunnhumby’s values are curiosity, collaboration, passion, and customers first. The last value, customers first, is complete opposite of HCL and DSCL, which will be mentioned later in this post. Dunnhumby does not promise that they will increase profit; rather they act as the customer for a client and then focus on how to best serve customers to make them happy while benefitting the client at the same time. Dunnhumby always works using long-term clients. They also will not accept multiple clients in the same field; for example Macy’s is their client therefore no other US department stores are. I found this very important because a client is putting their trust in Dunnhumby to promote their company, therefore it would be very shady to do the same for another company that sells the same products. Their clients include eBay, Macys, Panera, Ruby Tuesday, Coke, Kroger, and Casino. Dunnhumby believes that in the 1980 and 1990s retailing was an art; now it is based on science and computers. They have three major offices which are in the US, UK, and India. Dunnhumby started off as an independent company with Tesco as a client. In 2001 Tesco took ownership stake of Dunnhumby and they now serve many companies. I really enjoyed my visit to this firm even though it is a field I would never work it. I learned a lot, and I found that the office held great culture and diversity.
The following day we went to HCL. Being that we previously read a case about this firm, we did not have a typical lecture. Rather we were able to have an open discussion with the CEO of the company. He became head of the company in 2005. When a problem arises within a company he feels that you should not try to find a solution, you should try to find the first step. He changed the company’s policy to be, “employees first customers second.” He believes that a slogan never does justice to an idea, yet the slogan is necessary. He explained that it is not a commercial objective. It enables the company to grow faster by getting the most out of the employees who will therefore make the customers happy, rather than ‘second’. One method used to keep the employees happy is a survey that rates the CEO. He understands that he has many strengths and weaknesses, but he believes that this is okay as long as they stay in a band. He is a strong believer of working from the ground up, and Martin Luther King and Gandhi influence his thinking. I really enjoyed this presentation for multiple reasons. When I first read his idea in the case, I was confused since generally a company wants to put their customers first. After hearing his explanation however, I completely agree that his policy is a much better approach. Also, I enjoy question and answers sessions much more than simply a PowerPoint presentation because it is much more interesting.
Today we went to DSCL, which was very different than the other firms in that it was a family run business. It started in 1889, and in 1990 the company broke into four. They have two lines of business, which are agri-rural value chain and chloro-vinyl chain. It was founded by Sir Shriram and is now managed by three, fourth generation brothers. Some of DSCL’s challenges include generational change at family level since they have little experience at running a business, becoming a mid-size company after being a huge company before the split, India opening up therefore they were in need of more international exposure, and upgrading processes to world standards. Like HCL and many other Indian companies, DSCL believes that employees must come first. Their vision is world-class organization, focused businesses, superior quality at low cost, responsive to change, competitive, and robust financials. Their values are responsible corporate citizen, caring, credible, and fair, build lasting relationships, continuing improvement, and create wealth. DSCL started at commodities and wanted to move to value added products and eventually services. Some major products include sugar, cement, soda, and plastics. They were able to become world class by working with big companies and consultants. Their main focuses are on people, innovation, culture, and processes.
In addition to these professional events, we also continued to do several things that captured the culture of India. On the second night we went to the Kingdom of Dreams. When entering this beautiful place, I immediately felt like I was in a place like Las Vegas rather than India. The majority of this place was indoors, but the painting and construction of the inside made one feel as if they were outside under the gorgeous skies. We were given a card with 450 rupees to spend on food, drinks, or souvenirs. We were able to enjoy ourselves and walk around and shop for a bit. We then saw a show that consisted of a lot of great music and dancing. Being that the dialogue was in Hindi, it was hard for me to understand what was going on. After someone explained the basics to me, it all made sense to me. After the show we ate dinner at the stands that were designated for different parts of India. The food was great and extra spicy. We then headed back to the hotel after an awesome night.
During the third day we went to the Akshardham Temple Complex. This place was considerably new and had beautiful architecture. It was a lot of fun because it wasn’t a typical tourist site. It included an audio display, a boat ride, and an i-max movie to teach about Neelkanth Varni. Although this was definitely an entertaining experience, I am skeptical by how real I believe the information presented was. It all seemed over the top, and at times ridiculous. However, it was still a great experience.
The third night was one of the most fun nights that I’ve had in a long time. We went to Professor Gupta’s cousins’ house to prepare ourselves for a big Indian party at his house. The girls all got henna on our hands and took a lot of pictures before heading over to Professor Gupta’s home. When I got there, I was lost for words. It was nothing like any party I have ever gone to before. There was a huge tent set up for dinner, a fire pit in the middle of the street, lights, and a lot of people. Soon after arrival, we danced the night away. It was a great experience to learn Indian dances from his family members, as well as teach them American dances. Some of use also had the opportunity to go to the roof and look down on much of the city. I felt like I was in a movie, and it was an overall good time. It is interesting to compare the Indian and American party life. Although we have different themes and different styles of dancing, when it comes down to it, we are still so very similar, especially in the sense that we are all out to have a good time. Also, I was very impressed at how welcoming Professor Gupta’s family was, and I learned that this is customary of all Indians. They treated us as if we were part of the family, which really promoted an awesome night.
The fourth day I experienced exactly what I expected India to be. We walked through the streets of Chandni Chowk where we experienced some of the poorest people. These streets were extremely congested and you basically had to push people to walk through the crowds. There were people selling stuff everywhere you looked. I enjoyed this aspect of Chandni Chowk; it was like a game to bargain with them, and I ended up buying some nice scarves. It was also very sad to see the amount of poor people lying on the side of the roads begging for anything you will give them. Although I would love to help them, it is just understood that you really cannot do so. I was also surprised to learn that in India there seems to be no sense of lines in terms of waiting for an order. I noticed it before at the Kingdom of Dreams, but it happened again at McDonalds; people have no problem just walking in front of an entire line. One man even told me that Americans are arrogant that we think it is normal to have a line. This took me off guard, because this is an aspect of our culture that seemed to just make sense, therefore I assumed it existed everywhere.
Overall these past three days were great. It was the perfect mix of business visits and cultural adventures. I learned a lot in both aspects, and all of the experiences truly moved me.